Benefit: Bold is Beautiful Project
Benefit: Bold is Beautiful Project

Benefit: Bold is Beautiful Project

Debenhams stores across the UK are embracing brows and supporting Benefit counters in its stores this May as Benefit embarks on its boldest move yet by launching its first global philanthropy program: The Bold Is Beautiful Project.  The initiative, designed to raise vital funds and awareness for charities supporting women and girls, will partner with Look Good Feel Better and Refuge within the UK.

 

Throughout the month of May, Benefit has pledged to donate one hundred percent of its profits from its brow wax services to Look Good Feel Better, who help women and teenagers combat the visible side effects of cancer treatment, and Refuge which supports women and children escaping domestic violence.

 

In addition, any customer who purchases a brow wax service during the month will receive a complimentary full size Gimme Brow (worth £18.50).

 

Visit your local Debenhams store to book your appointment in store today!