It’s all ‘Christmas advert this, festive commerical that’ chat at the moment isn’t it, what with men on the moon, and destructive cats. So, if you can’t beat them, join them! The Katy Perry H&M Holiday 2015 advert is bold, bright and brilliantly her!
Life-size fairies and gingerbread men, oversized presents on roller skates, giant teddy bears, walking snowflakes -its a bonkers Christmas dream!
Katy first appears as a fairy before conjuring to life this dream-like cast of characters, oh and she sings the commercial song as well, “Every Day is a Holiday” (which she also wrote, talented girl).
“I had such a festive time shooting this larger-than-life holiday commercial with Jonas Åkerlund, and all of the fun clothes, especially my favourite, the Elfie Selfie sweater,” Katy said.
“H&M has been a part of the evolution of my personal style since I was 13, when I would start to incorporate fun, affordable H&M pieces into my vintage wardrobe. I can’t wait for you to give your wardrobe some sparkle with this magical holiday collection.”
In both the commercial and accompanying print campaign, Katy appears in looks from the H&M Holiday collection that mix festive glamour, style and fun. Think lipstick-red dresses, tuxedos with open sleeves and a T-shirt embroidered with sequined red bows – which we just LOVE.
There are special details everywhere, from the fringing on a black mini skirt to the perfect Christmas jumper. H&M’s Holiday collection is available in H&M stores worldwide now.
“I love the mix of style and updated traditions in this year’s Holiday collection. These are pieces for pure pleasure, whether it’s the perfect party dress for the best night out, or the cosiest fun jumper for relaxing with friends and family,” says Pernilla Wohlfahrt, H&M’s Head of Design.
Clockwise, from top left: Red dress, £14.99, red sequin bow t-shirt, £7.99, knee high sandals, £59.99, tuxedo jacket, £29.99, snowflake funnel neck sweater, £14.99, earrings, £5.99, Elfie Selfie sweater, £14.99, all H&M
This holiday season, H&M is committed to supporting the children in Myanmar with specially-designed gift cards. For each card bought, the H&M Conscious Foundation will donate 5% of the price to UNICEF. UNICEF will then use the money to provide quality education for vulnerable children in Myanmar, where there is urgent need to improve access to basic education.
Through the gift card campaign, UNICEF and the H&M Conscious Foundation aim to directly reach more than 350,000 children with quality primary and lower secondary school education in the Rakhine State. The gift cards will be available in H&M stores globally until December 31.